Skip to content
Nathaniel CooperMar 18, 2020 4:00:00 AM< 1 min read

How long should video testimonials be?


If you're creating video testimonial content. Timing is key to creating a quality video. 

When you create your video, make sure that you keep it relatively short. Anywhere between 60-90 seconds.

If you think your video is the perfect length you still may need to make it shorter. So how take however long it is and make it shorter. People have shorter attention spans these days, it's hard to get people to watch something for a long period of time.

Be aware of where it's going like if it's going on a social media feed, it may be best if you cut it into several shorter clips that you spread out over several days to keep people engaged with quickly digestible content.


Nathaniel Cooper

As Chief Operating Officer of ProMAX Systems, Nathaniel Cooper, runs ProMAX Systems day to day operations. Cooper has been working with Storage, Backup and Media Management for video and creative professionals since 2001. Cooper has lead the design and deployment of some of the largest media systems in the world including a range of customers from NFL, MLB & NBA teams, US Military operations, and many of the worlds largest PR agencies and consumer brands. Cooper has spent the last 9 years as part of the ProMAX team and specializes in translating complex technical issues and options into easily understandable concepts.